Cell Coverage Mapping, LLC (CCM) is a Massachusetts based company which has developed a web-based platform that allows people to identify areas of poor or no wireless service directly onto a blank map. CCM advertises the www.cellcoveragemapping.com platform through several web-based and print media channels.
Wireless Realty Advisors (WRA) is a Massachusetts based company which acquires and develops new communication towers and antenna sites across the country. WRA created CCM in 2020 as a tool to help identify dead zones and provide a roadmap for potential siting solutions.
We have found that when a city or town helps publicize the CCM platform through its existing communication channels with the community that the number of submissions through the website increases sharply. CCM will share the data with the municipality at the end of the survey period. The data will paint a clear picture on where people in the community want wireless service. As remote learning and remote workplace situations increase, robust access to the internet and communication networks has become a primary concern of municipalities and communities. The CCM data makes a compelling case for where service is needed.
At this time, CCM is not charging anything to run the campaign with interested cities and towns. CCM will share the data after the survey period is over with the municipality. CCM has a simple letter of engagement outlining the partnership and a sample media package including creatives and text that a municipality could use to publicize the survey within the community.
We can run the survey at any time. Three to four weeks is typically a productive time frame to run it. The process of identifying a point on a map and submitting the dead takes 1-3 minutes. The www.cellcoveragemapping.com platform is always open and people can submit as many dead zones as they wish.
Internal use is meant to allow the Town to use and share the data with the community or other businesses in town.
WRA will analyze the data in conjunction with our database of existing cell sites to see where people are reporting coverage issues. We typically will see clustering of data where there is no service. We may use this data when we speak to carriers in an attempt to identify siting opportunities. At this time, we’ve not sold any data to the carriers or other business. We will provide the Town with a customized report with a high-level overview of data collected and a map showing the data. We are also available to help identify potential siting solutions if the Town is interested in pursuing that.
The “survey” is located at www.cellcoveragemapping.com - after a respondent voluntarily pins a dot on the map to identify the dead zone, they are presented with three questions with associated drop down responses: what type of service issue (no data, dropped call, no service), who is your service provider/carrier (drop down provides service providers here -such as Verizon, AT&T, T-Mobile, Spectrum etc.) and what type of phone do you have (Android, iPhone etc.).